Transparent, performance-aligned, and built to compound your capital geometrically over a 5-year horizon. Model Version 2.0 · Minimum Engagement Period: 5 Years
Capital in the hands of the usual suspects is safe. But that is not what capital is for. We leverage capital the way it was always meant to be leveraged: intelligently, systematically, and exponentially.
How your capital moves through the model, from deployment through compounding to exit.
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We receive a commission equal to 20% of net exit value at time of sale.
Investment is structured in "Blocks" to create clarity, scalability, and tiered incentives. Each Block represents a single e-commerce brand operation.
Higher block counts unlock enhanced reporting, additional support layers, and strategic partner referral benefits.
Target: 4x your capital over a 3–5 year horizon through geometric compounding of reinvested profits, brand acquisition, and portfolio exits.
Launch brands from scratch. Test products. Establish supply chain. Build operational systems.
No distributions. Full reinvestment. Principal compounding.
Assess portfolio performance. Sell top brands at premium multiples. Acquire already-profitable brands.
First significant distributions + exit proceeds. M&A framework activated.
Acquire profitable brands. Optimise operations. Scale revenue. Exit at higher multiples. Repeat.
Compounding exits. 30% annual profit + exit multiples. ~4.7x target MOIC.
Hold highest-potential brands for unicorn-level exits. Full portfolio review.
Maximum return realisation. Option to exit or compound into next cycle.
Most investment models address risk from one direction. We address it from both. Our approach combines a proven methodology for limiting downside with a structural mechanism for capturing unlimited upside at the same time.
We do not invent. We do not guess. We do not experiment blindly with your capital. Every brand we build is a validated clone of a model that already has proven demand, proven margins, and proven market fit.
Oliver, Marc & Alexander Samwer built a $3B+ empire (Rocket Internet) without inventing a single product. They cloned proven US businesses: eBay, Airbnb, Zappos. Then executed them in new markets at speed. The result: Zalando IPO'd at €5.7B. Alando sold to eBay in 100 days.
"We are not inventors. We are engineers of proven models."
AI validates demand before a single dollar is spent. 40+ data points per product.
We reverse-engineer the top 1% of e-commerce brands and rebuild with improvements.
AI execution compresses years of brand learning into weeks of optimised output.
A portfolio of 5–15 brands means no single outcome defines your return. One brand breaking even is offset by two brands growing 3x. And one unicorn, just one, can return the entire portfolio. This is the shared risk principle: the portfolio absorbs the variance while the upside remains uncapped.
Gymshark started with £1,000 and reached a £1.45B valuation in 8 years. MVMT launched with $300K and exited at $300M in 4 years. The block system ensures you have exposure to the one that breaks out.
Portfolio of 5 to 15 brands: one underperforms, another outperforms. The net is positive.
Operator reinvests 20% alongside you in Year 1. We win when you win.
Year 5+ exit potential: hold the highest-growth brands for unicorn-level multiples.
Mitigated Risk protects your capital. Shared Risk multiplies it.
No other direct investing model offers both simultaneously. This is the structural advantage of our model. That is why this is not a fund, not a startup, and not a passive allocation. It is a new asset class.
We do not guess. Every brand is backed by validated data, proven market demand, and replicable operational systems.
We clone proven winners. Products already validated by the market. No guessing.
AI-powered automation reduces human error. Autonomous supply chain, dynamic ad optimisation.
From Year 3, we acquire brands with proven P&L history. Full asset transfer including trademarks.
Portfolio diversification across 5–15 brands. Underperforming assets managed or exited early.
Real-time client dashboard. Monthly reporting. Separate operations account. You retain full LLC ownership at all times.
Max 20 to 30 brands in Year 1 across all clients. Quality delivery before scaling, capped to what our team can properly operate.
Your capital is held and deployed from a dedicated operations account inside your own entity. Never co-mingled with our capital or with other clients' capital.
Our fees and profit share are held entirely separately from your capital. Each brand operates under a separate LLC registered in your name, not ours.
Full monthly reporting via live dashboard: cash flows, ad performance, revenue, and profit by brand in real time.
We handle everything. You own everything. You watch everything.
That is the transparency standard we hold ourselves to.
This page is confidential and intended solely for prospective clients evaluating an engagement. Projections are indicative and based on current operational models, not guarantees.
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